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Financial Literacy Week (FLW) 2024

Reserve Bank of India (RBI) is observing financial literacy week from February 26 to March 01, 2024.

Financial Literacy and Financial Education

Organization for Economic Co-operation & Development (OECD) defines ‘financial literacy’ as a combination of financial awareness, knowledge, skills, attitude and behaviour necessary to make sound financial decisions and ultimately achieve individual financial well-being. 

OECD defines ‘financial education’ as the process by which financial consumers / investors improve their understanding of financial products, concepts and risks and through information, instruction and / or objective advice, develop the skills and confidence to become more aware of financial risks and opportunities, to make informed choices, to know where to go for help and to take other effective actions to improve their financial well-being.

Financial Literacy Week (FLW)

Reserve Bank of India (RBI) has been observing Financial Literacy Week (FLW) every year since 2016 to propagate financial education messages on a particular theme among members of public across the country with the aim of promoting financial literacy.

Financial Literacy Week (FLW) 2024

RBI is observing Financial Literacy Week (FLW) 2024 from February 26 to March 01, 2024 on the theme "Make a Right Start – Become Financially Smart". The theme for this year is targeted towards young adults, mainly students. 

The sub-themes on which awareness campaigns focused were –

  • Saving and Power of Compounding
  • Banking Essentials for Students
  • Digital and Cyber Hygiene

The objective of FLW 2024 is to increase awareness on the advantages of inculcating financial discipline from an early age with inputs on saving, budgeting, power of compounding, banking essentials and cyber hygiene. 

Financial Literacy Ideathon

As part of FLW 2024, RBI is conducting a Financial Literacy Ideathon on the topic was “Money Matters for Young Adults: Rethinking Outreach Strategies”, which is aimed at soliciting innovative ideas from postgraduate students, on creative strategies to propagate financial literacy among the youth so as to empower them to engage in responsible financial behaviour and take informed financial decisions.

Previous Financial Literacy Weeks (FLWs)

Year Theme Focus Area
2023 Good Financial Behaviour - Your Saviour Creating awareness about –
  • Savings
  • Planning and budgeting
  • Prudent use of digital financial services
2022 Go Digital, Go Secure Creating awareness about –
  • Convenience of digital transactions
  • Security of digital transactions
  • Protection of customers
2021 Credit Discipline and Credit from Formal Institutions Creating awareness about –
  • Responsible borrowing
  • Borrowing from formal institutions
  • Timely repayments
2020 Micro, Small and Medium Enterprises (MSMEs) Creating awareness about aspects relating to
  • Formalisation
  • Collateral free loan
  • Discounting of receivables
  • Rehabilitation of stressed units
  • Timely repayment

References

Reserve Bank of India. (2020, February 06). 'Financial Literacy Week 2020'. Retrieved from https://www.rbi.org.in/Scripts/BS_PressReleaseDisplay.aspx?prid=49349

Reserve Bank of India. (2021, February 08). 'Financial Literacy Week 2021'. Retrieved from https://www.rbi.org.in/Scripts/BS_PressReleaseDisplay.aspx?prid=51089

Reserve Bank of India. (2022, February 11). 'Financial Literacy Week 2022'. Retrieved from https://www.rbi.org.in/Scripts/BS_PressReleaseDisplay.aspx?prid=53260

Reserve Bank of India. (2023, February 13). 'Financial Literacy Week 2023'. Retrieved from https://www.rbi.org.in/Scripts/BS_PressReleaseDisplay.aspx?prid=55208

Reserve Bank of India. (2024, August 05). 'Financial Literacy Ideathon - Winners'. Retrieved from https://www.rbi.org.in/Scripts/BS_PressReleaseDisplay.aspx?prid=58433

Reserve Bank of India. (2024, February 26). 'Financial Literacy Week 2024 and Financial Literacy Ideathon'. Retrieved from https://www.rbi.org.in/Scripts/BS_PressReleaseDisplay.aspx?prid=57382

Reserve Bank of India. (2024, May 30). 'RBI Annual Report 2023-24 - IV. Credit Delivery and Financial Inclusion'. Retrieved from https://www.rbi.org.in/Scripts/AnnualReportPublications.aspx?Id=1404


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